THE HISTORY OF PHO

Late 19th century

During the French colonial period, French beef stew (pot-au-feu) and Vietnamese pho noodles laid the foundation for Pho.

1900–1913

Pho appeared through street vendors carrying pho in Hanoi, priced at 2–5 cents per bowl, and was taxed.

1910

Mr. Huỳnh created pho in Marseille, France, combining beef soup with Vietnamese spices. The name “Pho” comes from “phô phô” (to ignite fire).

1930

Pho is recorded in the Vietnamese Dictionary. The first “train” Pho restaurant opened in Da Lat.

Before 1940

The Pho Túc shop in Saigon attracts French customers, Southern-style phở with added herbs and bean sprouts.

After 1954

Pho spread into the South, Northern pho is light and delicate, Southern pho is rich and flavorful.

After 1975

Phở has become a global iconic dish according to Vietnamese migrants.

Today

Pho is popular worldwide, with some Hanoi eateries preserving the traditional cooking method.

PHO REACHES OUT TO THE WORLD

Vietnamese PHỞ has crossed the borders of its homeland to become a global culinary icon. From the bustling streets of Hanoi to trendy restaurants in New York, London, and Tokyo, this fragrant bowl of phở soup has captured the hearts of food lovers around the world.

With its rich broth, tender beef or chicken, and fresh aromatic herbs, phở offers a perfect blend of flavor and warmth. As the Vietnamese community continues to grow and the demand for authentic, healthy Vietnamese cuisine rises, PHỞ keeps spreading its charm, carrying the soul of Vietnam to every corner of the globe.

PHO CENTRAL AND
THE STARTUP STORY

FROM THE BATTLEFIELD TO THE KITCHEN – THE JOURNEY OF CHEF TAN

Born in Vietnam, raised in the US, and having served as a Staff Sergeant in the United States Army for over 20 years, Mr. Tan experienced intense campaigns in Iraq, Afghanistan, and Germany. After leaving the military, he chose a new mission – not with weapons, but with a love for Vietnamese pho.

Starting from a childhood passion for cooking, he founded Pho Central with the desire to spread the traditional flavors of Vietnam to the Vietnamese-American community. Every bowl of pho here represents a cultural connection, healing, and the continuing spirit of service from a soldier – now turned chef.

PHO CENTRAL

Authentic Vietnamese Flavor — Fast, Fresh, and Customizable

At Pho Central, we bring Vietnam’s most iconic dish into the modern fast-casual dining experience — quick, customizable, and full of flavor. Rooted in centuries of Vietnamese culinary tradition, Phở is known for its aromatic broth, fresh herbs, and rice noodles — a warm, nourishing bowl that’s as comforting as it is energizing.

Each drop of broth is a delicate blend of natural sweetness and distinctive aroma, fully nutritious, evoking the essence of traditional culinary heritage. We’ve reimagined this cultural classic to fit today’s lifestyle: Quick to order. Freshly made. Always satisfying.

Even in a fast and convenient service style, Pho at Pho Central always retains the rich, authentic Vietnamese flavor.

At Pho Central, we bring Vietnam’s most iconic dish into the modern fast-casual dining experience — quick, customizable, and full of flavor. Rooted in centuries of Vietnamese culinary tradition, Phở is known for its aromatic broth, fresh herbs, and rice noodles — a warm, nourishing bowl that’s as comforting as it is energizing.

Each drop of broth is a delicate blend of natural sweetness and distinctive aroma, fully nutritious, evoking the essence of traditional culinary heritage. We’ve reimagined this cultural classic to fit today’s lifestyle: Quick to order. Freshly made. Always satisfying.

Even in a fast and convenient service style, Pho at Pho Central always retains the rich, authentic Vietnamese flavor.

WHY PHO CENTRAL?

Build Your Bowl –
Your Way Only $12.99

Step 1: Choose Your Style

SOUP

DRY

Step 2: Choose Your Carb

Rice Noodle

ramen

udon

Macaroni

Step 3: Choose Your Protein

BEEF + $1.75

chicken

shrimp +$1.75

veggie

tofu

Step 4: Choose Your Broth

BEEF

chicken

tofu

Build Your Bowl –
Your Way Only $12.99

Step 1: Choose Your Style

Step 2: Choose Your Carb

Step 3: Choose Your Protein

Step 4: Choose Your Broth

From our Kitchen to Your Hands

At Pho Central, we’ve taken the heart of Vietnamese street food and placed it right at the center of your day. Whether you’re stopping by for a quick lunch, a warm dinner, or a healthy alternative to takeout, Pho Central is where flavor, speed, and tradition come together.

👉 Join us and build your perfect bowl today!

highlighted dishes

PHỞ FAST FOOD

drinks & banh mi

highlighted dishes

PHỞ FAST FOOD

drinks & banh mi

our location

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our goal

INVITATION TO PHO CENTRAL CONFERENCE